Strategic Quality Management and Customer Satisfaction Maria del C. Perez MGT/449 6 May 2010 University of Phoenix Strategic Quality Management and Customer Satisfaction When ace thinks of Wal-Mart, he or she does not typically associate that model with tonus, but rather with price. However, the play along has grown into a very(prenominal) large and very successful company with more than 3000 stores in 14 countries (Rapid Business Intelligence Success, 2008). eyepatch the quality of service that customers get when shopping at Wal-Mart stomach be less than the quality of service they might clear when shopping at another retail store, the company has sure branded quality somewhere in the organization. Exploration of the company will show where it has become successful in its quality management through a SWOT analysis, a wad and mission statement, a strategic plan and objectives that define means principles, and the measurement of customer satisfaction. Work Hard-Play Harder Mission Statement/ ken Statement Mr. surface-to-air missile Walton, founder of Wal-Mart believed in having a heck of a secure time while working hard (Wal-Mart stores, Inc.com, 2012).
As an archetype of his fun-loving leadership style, Sam Walton wore a grass skirt and did the hula-hula on Wall Street after losing a bet. Wal-Mart is cognise around the world as the company that helps their customers to save notes so they can live better. Sam Walton built the occupation on values and morals. Those rules and customs have helped them become unitary of the worlds most admired companies. Quality Principles i of the best things about Wal-Mart is their form of culture that turns out to be just like a quality set of principles in our readings. Among those principles are the following policies: Open door, Sun down rule, plenty roots process, 3 Basic beliefs & Values, 10-Foot Rule, Servant Leadership, Teamwork, and last but not least the Wal-Mart Cheer. These eight policies set by Mr. Sam Walton help the... If you want to get a full essay, install it on our website:
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